LSI Keywords
LSI, or latent semantic indexing, keywords are terms and phrases that are conceptually related to your main keyword. For a listing about a "coffee mug," related terms might include "ceramic," "gift for coffee lover," "handmade kitchenware," or "morning brew."
Using related terms across your title, tags, and description helps the algorithm understand the full context of your product and match it to a wider range of relevant queries. It also makes your copy read naturally rather than as a repetitive list of one keyword.
eRank's keyword research surfaces related and long-tail variations around your core term, making it easier to weave in semantically connected phrases that broaden your reach without resorting to keyword stuffing.